DTC beauty brand
How a Dutch beauty brand scaled ads safely — without triggering a single flag
The Brand
A DTC beauty brand focused on anti-aging skincare. Their visuals were top-tier, and their messaging leaned into results — but that also meant they were skating on thin ice with Meta’s ad policies.
The Challenge
Their creatives included subtle “before & after” visuals and phrases like “visible results,” which had previously led to rejections. Every delay hurt momentum during product launches. Their internal team wasn’t sure what was safe and what was risky anymore.
The Solution
Protectloop stepped in as the brand’s ad compliance layer.
We pre-reviewed every ad (text + visuals) before launch.
We flagged and fixed any policy red flags, without killing the creative punch.
We updated them weekly on Meta’s evolving rules.
We quietly prepared a backup ad account—just in case.
The Result
✔️ 0 ad rejections during 3 campaign pushes
✔️ Faster approval times, no more waiting on Meta
✔️ Peace of mind for the founder and creative team
✔️ Scale without fear
“Protectloop gave us clarity. Our creatives still convert, but now they’re fully compliant — we don’t launch without them anymore.”
— Founder, Beauty & Skincare Brand